Fortela’s men’s fashion is the embodiment of a vision in which sartorial elegance blends with avant-garde Japanese textiles, giving life to an array of products that are suited to the tastes of people who appreciate traditional, high-quality clothing. The brand is famed for its promotion of excellence in Italian craftsmanship and offers clothing that is the very symbol of a refined esthetic, flaunting a spirit that’s free and timeless. The Fortela philosophy, according to Alessandro Squarzi, places at center stage the quality and uniqueness of every garment, the result of a production process that places its bets on traditional techniques of fine-tuned craftsmanship. Fortela’s full-immersion in vintage culture takes its cue from any number of sources, especially American and Western influences. Our selection of materials adheres to rigorous standards of quality and sustainability, with a focus on fabrics like superior-quality Japanese selvedge denim, renowned for its durability and knack for aging right along with the person wearing it. These fabrics are transformed into exceptional garments through the use of traditional tailoring techniques, handwrought by expert craftsmen-and-women in Italy. The tradition of Japanese textile manufacturing melds with the Fortela concept of producing men’s denim jeans and shirts that are faithful replicas of timeless style icons, from Steve McQueen to John F. Kennedy. Indeed, the details on Fortela’s pants, shirts and sweatshirts may go unnoticed by the crowd, but are truly appreciated by the people that choose Fortela. Our footprint is unmistakable, from the iconic orange stitching – a Fortela hallmark – to the choice of fabrics and finishing for each product. Fortela’s men’s fashion is the concrete expression of a cultural legacy and a commitment to sustainability and quality. In an array of products that range from the casual to the elegant – check out our formalwear like MARCELLO, a tribute to Marcello Mastroianni – Fortela not only dresses a man, but provides him with the means to express his own individuality and lifestyle. The balance is expressly imperfect. Which makes it unique.
